Do you have a Facebook Fan Page? Your Fan Page is a great resource to promote yourself and your business on Facebook. Your Facebook Fan Page gives you the ability to promote your business, your web site, your blog, your products. You can even create a whole tab on your Fan Page just to promote your free newsletter gift, which is extremely important when you are promoting your coaching services.

Another reason to create a Facebook Fan Page is to make it a part of your viral marketing strategy. When someone joins your Fan Page or comments on the page, this information becomes a part of their feed and now their friends are able to see a link to your fan page! This way your Fan Page is promoted to your Fan’s friends and you are able to get more and more fans.

Here are three tips to help you get the most out of your Facebook Fan Page and to help you get coaching clients with it:

Decide On The Purpose Of Your Fan Page

Your Fan Page can promote anything you want about your business. You can create a Fan Page for your business, for a specific program or product, for your affiliate program or for yourself.

Make a decision about what you want to create your page for, as this is going to help you better results.

Create Your Fan Page!

Many business owners tell me that creating a Fan Page is a part of their plan, and they will create one very soon. But until you actually take action, you will not be able to get all the benefits of promoting your business and using viral marketing, so create your Fan Page today!

To create your Fan Page, scroll down your Facebook Page when you are logged in. Click on “Advertising” and then click on “Pages” and create your Fan Page!

Once you have created your Fan Page, dd enough to your page to have it really represent your business and your products:

Keep Adding To Your Fan Page!

Marketing is not an event, it is a process. Just creating a Fan Page is not going to do a lot for your coaching business. What you need to do is create a Fan Page, and then use it consistently to promote your business.

Ask yourself these questions:

- When in your marketing funnel does your Fan Page fit?

- What kind of results are you expecting from it?

- What do you need to do with your Fan Page to get the results you are looking for?

Once you make these decisions, you will see that it is easier to promote your Fan Page and get clients from it. For more information on using your Fan Page to get clients, get the How To Get Clients With Your Facebook Fan Page Study Guide to learn which applications to add to your Fan Page, how to get leads and clients from your Fan Page and much, much more!

Interested in getting coaching clients on social networking web sites? The way to get crystal clear on how to do that is by looking at the big picture.

What is social networking? Social networking is a marketing technique that helps you promote your coaching business and get clients.

The cornerstone of marketing a coaching business, is generating coaching leads, that you can then convert into clients. It is very hard to sign up coaching clients right on social networking web sites. Your potential clients need to know you, like you and trust you, before they decide to become your coaching clients.

This means that the best way to must use your current lead-generating activities and introduce them to your social networking connections, so that you can generate leads on social networking web sites.

For example:

- Do your articles generate leads for you? Then share links to your articles on social networking web sites and you will get more leads.

- Does your blog generate leads for you? Then make sure to share your blog posts on social networking web sitess.

- If your main lead-generation strategy is putting together and teaching teleseminars, then promote your teleseminars on social networking web sites.

If you do not have a clear lead generation strategy, then you must put one in place before you can get results on social networking web sites.

During the Ultimate Social Networking Training you will learn exactly how to create a lead generating strategy for your coaching business, how to use it to generate leads on social networking web sites, and then how to turn your leads into clients. Register for the training now at http://www.UltimateSocialNetworking.com

Biana Babinsky

Are you a coach, who is completely overwhelmed with all the social networking available to you?

Twitter, Facebook, Fan Pages, Applications, Blogging, Automation…..Which one should you use first, and where can you find time to work with clients, if you use all of them?

Here is a five-step plan that will help you promote your coaching business effectively using social networking web sites:

Create An Effective Gift To Give Away To Your Potential Clients In Exchange For Their E-mail Address

The most effective way to use social networking web sites is to have your potential clients subscribe to your newsletter, so that you can continue building relationships with them and let them know about your coaching products and services for many years to come.

And the most effective way to convince your potential clients to subscribe to your newsletter is to give them a gift in exchange for their email address.

The most effective gift is a gift that they really want, on a topic that they are really interested in. Create a gift like that, and you will be able to convert many of your social networking contacts into newsletter subscribers.

Create An Effective Squeeze Page

A squeeze page is the page where you send your social networking contacts to register to get your free gift.

A squeeze page is a page with just one goal: to convert the visitors you receive from social networking web sites into newsletter subscribers. When I review web sites, I see that many coaches add a lot of information to their web pages. As a result, their web site visitors get confused and leave the web site instead of subscribing to their newsletters.

With an effective squeeze page you are not confusing your web site visitors too many options and you will get many more newsletter subscribers as a result!

Become Active on Social Networking Web Sites

People connect with people who talk and share. So in order for others to find you and connect with you, you need to be active on social networking web sites.

Connect, share and engage others - this way you will get more connections and more people in your target market will learn about what you do, and how you can help them.

Share Your Blog Posts On Social Networking Web Sites

Every time your connections read something that comes from you, they are able to connect with you on a deeper level. By sharing your blog posts, you let your connections learn about your expertise. That way, when they decide that they would like to work with you, they are already pre-sold on you.

To share your blog posts, use Notes on Facebook to pull your blog posts to Facebook and use twitterfeed to post your blog posts to Twitter.

Drive Traffic from Social Networking Web Sites To Your Squeeze Page

This is one of the most important steps in your social networking strategy. Even if you have the best gift for your newsletter subscribers and an extremely effective squeeze page to convert your social networking visitors into subscribers, nothing will happen until you take this step.

You MUST drive all of your social networking to your squeeze page. Here is how to do that:

- Link to your squeeze page from your profile pages.

- Mention your free gift from time to time on social networking web sites

- Diversify. Just one free gift/squeeze page combination is not enough. Create a few different free gifts to attract more of your social networking connections to subscribe to your newsletter.