How was your 2009? If your 2009 hasn’t been as great as you had planned, chances are you have spent a lot of time doing things that didn’t work, instead of doing things that would work for your business.

The best action you can take in 2010 is to start doing things that will work for your business and will help you bring in more prospects and more clients. To accomplish this, you need to stop doing what doesn’t work.

As I have been observing many women service professionals, I have noticed many of them making these three mistakes. I am inviting you to let go of them, while we are still in 2009 and start your 2010 without them. Doing this will help you bring more prospects and more clients to your business.

Here is what you should let go in 2009:

- Trying To Be Like Others. You know how it is. You see someone using a marketing technique, and it seems to be working for them, so you start using that technique too. You do it without spending the time to learn how to apply it and without spending the time to learn whether the technique would work for your business.

As a result, you spend time on using the technique, only you are not getting any results from it.

Stop doing what others are doing. Instead, find techniques that work for you and your business. If you love to do public speaking, use it to attract clients. If you love to write, write articles and blog posts to attract clients to your business. Find what works for you. It will make your business unique and it will make it easy to attract clients.

- Being Spontaneous (In Marketing). There are times when being spontaneous is good. But when you are working on bringing more clients to your business, the best thing to do is to have a plan.

Don’t jump from one thing to the next in 2010. Instead, plan how you will be attracting clients in 2010, and then go ahead and follow your plan!

- Making Marketing Hard. Let’s leave the notion that marketing is hard in 2009. When you think that marketing is hard, you are not going to use it and will not be able to attract clients as a result.

Marketing is not rocket science. It is all about creating a plan and using it to attract clients. Doesn’t sound so bad, does it? Make a plan for 2010 now and use it to attract more clients in 2009. This will simplify your marketing and will help get better results in 2010.

Learn how to create a marketing plan for 2010 that will grow your business in the How To Create A Winning Marketing Plan Study Guide.

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This entry was posted on Tuesday, December 22nd, 2009 at 2:08 pm and is filed under Coach Training. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.